On Thursday evening, amid swirling speculation about a shooting at Brown University, CNN’s Kaitlan Collins posted on social media, noting the confusion and directing people to her network’s 9pm newscast.
Even though it is by no means a impeccable news source, her statement seemed accurate for a lot of people. It remains one of the broadcasters where one can locate fact-based and generally dependable reporting – notably during fast-moving events like the one unfolding in the vicinity of a New Hampshire storage facility.
A Vulnerable Position Amid a Corporate Tug-of-War
Yet the news network, now middle-aged, finds itself in a uncertain situation as two giant media empires vie for ownership of its parent company, Warner Bros Discovery.
No matter the result, the future of CNN has been drawn into a high-risk game of mergers and acquisitions, rather than as a question of what helps the news-consuming public.
“This represents another instance of the deep structural problems with roots in many years of regulatory actions,” said Victor Pickard, writer of “Democracy Without Journalism?” and a media policy professor at the University of Pennsylvania.
The debate about the future owner of Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – fails to grasp a broader point.
“The narrative is crafted as a corporate drama with influential figures as the main characters, but there is scant discussion of the public interest,” Pickard added.
The Complicating Layer: Political Influence
The CNN scenario is complicated by Donald Trump’s opinions about a network he has long portrayed as perhaps his chief “fake news” foe.
Remember the chants of “CNN sucks!” at the president’s rallies, his administration’s punitive withdrawal of reporter Jim Acosta’s press credentials, or his sparring with Collins in press briefings.
Trump now says that the network requires new ownership. You can read that as ownership that will protect him from criticism and scrutiny. That is part of why he appears to support Paramount Skydance, which has made a hostile bid.
He has grounds to like that company more. For one thing, it is led by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently installed the conservative Bari Weiss, noted for her “anti-woke” beliefs, as the editor-in-chief of that venerable news network.
An Outcome of Continued Instability
Notably, if Netflix is successful, CNN and other cable outlets would first be spun off into a separate entity. Such a move could be a relief to many at the network, but it’s far from a guarantee of stability. That arrangement could position CNN for a future sale. It never ends.
According to Timothy Wu, a great deal of this is illegal, anyway. The influential voice of big tech’s dominance recently argued that competition laws should disallow both deals.
“Both acquisition attempts would be bad for the country, and both should be challenged by the government,” Wu argued.
The Core Problem and a Way Ahead
Regardless of the resolution in this situation, the underlying crisis endures.
“Our current system is a highly system hostile to democracy, but we shouldn’t give in to the belief that change is impossible,” Pickard emphasized. Regulatory choices – originating in the 1930s and 1940s – helped to foster this hyper-commercialized monster, and revised policy decisions can fix it.
Will that happen in an era where the Federal Communications Commission chair refuses to acknowledge that the agency is independent? Overhaul is very unlikely now, but that should not imply it will never happen.
Initiatives that strengthen independent news organizations, reinforce local journalism, finance public media, and prohibit the accumulation of media power in too few hands are achievable – they are vital for a healthy democracy.
In the world of media ownership, size does not equal quality. And news organizations such as CNN cannot be tools in the newest merger game.